Further to our previous blog on email marketing statistics in January, we suggested that the most popular class at the new premises for Blairgowrie Physiotherapy would be Pilates. Carla responded at the time saying that it was actually yoga that was the more popular and had most enquiries which seemed to go against the email click rate. However, at our monthly meeting with Carla in February she advised that she now had a waiting list for Pilates and in fact Pilates is the most popular class.

Just think what that kind of information could do for your business. So when creating your content for your email marketing, think about it from your business sense and identify what information would be helpful for you.

If you'd like some help, give us a call on 0800 988 5521 as we can help you identify opportunities such as the ones we have mentioned in other blog posts:

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