Getting a return from your Website - blog post image

Getting a return from your Website

It's pretty simple really, the reason you have a website is to attract customers and grow your business. Even if you say it's just to let people know you are there or your opening times, the reason the website is there is to get that customer in your door or to buy from you. So forget what you want to put on your website, start thinking about what your customer needs from your web presence. 

READ MORE Read More arrow

Whilst we fully endorse the need to support Customers and perhaps go above and beyond what you would normally expect, there is a time when this approach may not actually be the right one. Your relationship with your customer be it business to business or business to customer goes a long way in determining how far you are prepared to go to help. A great relationship and both sides will be keen to work together to achieve a mutual aim, however when things get one sided and you are doing all the giving then at some point you need to balance the effort you are putting in against the return you get. 

READ MORE Read More arrow

Search Engine Optimisation 

READ MORE Read More arrow

Many businesses now offer loyalty cards geared to provide discounts for their regular customers which in turn encourages them to use it more so both the business and customer benefit: 

READ MORE Read More arrow

Continuing our theme this month with Email Marketing, this blog post will consider ideas for bookkeeppers and accountants to use to help build their email marketing lists.  

READ MORE Read More arrow
Newsletter